Colleges and universities are engaged in unprecedented competition and much of the pressure is placed on enrollment management teams charged with creating and sustaining a competitive advantage. Our expertise in developing developing strategic, actionable solutions tailored to your recruitment, enrollment and retention goals will give you the advantage.

 

 

Enrollment Management Strategy / Management
GoPoint understands that successful enrollment strategies embrace both the art of hiring and training ethical advisors as well as the science behind efficient processes and procedures.  Having worked with both for profit and 20 + state universities, GoPoint has increased lead to application rates by 400% as well as application to registration rates by over 200%.  Most importantly, GoPoint seamlessly maintains and translates your institutions brand promise from marketing to phone.

Alumni
Your alumni are important to you.  And you want to show your appreciation.  GoPoint helps in developing both alumni communication strategies as well as alumni referral programs.   We keep your alumni both engaged and excited about being a part of your university’s family while also helping them with segmented marketing campaigns about their respective degree programs and industries.

Institutional Branding
You know what your core values are and the promise of success they bring to an institution.  Let GoPoint translate those values to your audience.  By engaging prospective students in a positive fashion, positive associations are formed and linked with your school.  GoPoint develops these links.

Student Retention
Graduation and retention rates speak volumes about your school, the caliber of your population, the academia provided and the student experience.  GoPoint has developed their own proprietary products and analytical tools to not only measure your retention, but to develop real time communication strategies to ensure developing patterns are addressed.

Design and Creative Services
Merging the best practices in higher education with the Silicon Valley expertise of internet executives allows GoPoint to create some of the highest converting forms and websites on the internet.  By utilization of your brand promise into direct response messaging, your school will stand out as a better option for students.  Over fifty years combined experience in Education specific design as well as Creative Direction from one of the largest ad agencies in the world allows for a unique and high converting student experience.

Website and Mobile Student / Institution Solutions
Each day, mobile usage grows in the United States.  GoPoint believes that the offering of education must be available on all mobile devices.  Whether this means designing an app for your students to log into classes or transitioning your LMS to mobile, GoPoint engineers have led the space in mobile development.